Meet the Race to Rethink Plastic Finalists From India
Three finalists from India are advancing to the Race to Rethink Plastic Impact Competition at Enactus World Cup!
The Race to Rethink Plastic recognizes and mobilizes Enactus students whose projects demonstrate measurable progress toward the global plastic waste crisis. Most plastic packaging is used only once, and 95% of the value of plastic packaging material is an economic loss of approximately $80 to $120 billion USD annually.
The Race to Rethink Plastic Impact Competition is powered by The Coca-Cola Company, and winning teams will receive $25,000 USD for project scaling funding. Finalists were chosen from a field of 91 entries from 15 countries by an independent judging panel of sponsor employees, subject matter experts, and Enactus alumni.
Project Haritah – Enactus Sri Aurobindo College
Project Leher – Enactus students at Shri Ram College of Commerce
- Project Leher from Enactus students at Shri Ram College of Commerce, India, which is a system to collect discarded cigarette butts, detoxify them, and mix the cleaned materials with clay to create functional terra cotta vessels. So far, the students have protected 14.9 billion liters of water and prevented 26,780 kilograms of microplastic pollutants from entering those waters. Concomitantly the students have developed a new labor force for material procurement and manufacture.
Project Amanat – Sri Guru Gobind Singh College of Commerce
- Project Amanat from Sri Guru Gobind Singh College of Commerce, India, which is the development of a closed circular model of economic and environmental sustainability. The system uses recycled plastic as currency. Individuals take discarded plastic to recycling banks in exchange for points that can be redeemed for specific needs such as meals and other goods. Points are tracked and redeemed through a mobile app. The collected waste is subsequently used in the manufacture of new materials. Collection sites and manufacture of goods provide new job opportunities, resulting in income for individuals in need.